Profile of the Internet Marketer, Phase One: Part Two

Profile of the Internet Marketer: Status

Before I get too far into this continuation of my profile of the internet marketer, I wish to offer a definition which really is more of an explanation than a true definition. I will be categorizing my readers as part of the ‘ninety-seven-percenters’. For this article, a ninety-seven-percenter is one and all of those characterized as internet failures,
who in reality are stretching the learning curve for making money at home.

I will be speaking in generalities as all in this group may not be as needy or lacking as one or some in certain things I may ascribe to the group. So, with that I press on.

When it comes to marketing on the internet industry analysts and critics say that an estimated 97%, and recent numbers suggest maybe as much as 99%, of everybody trying to make money is failing. There seems to be little denial that the estimate is high.

When it come to owning success online, it is important that you first must own your failure. I believe until you accept the facts and analyze them, you will just repeat past mistakes. That is why we see so little focus and so much ADD-type behavior. People are content to believe the lies and hype, and accept the scams, and repeat the cycle.

The typical internet marketer joins program after program, thinking that if he/she isn’t making money it must be the Company, the pay plan, the admin, the guru, the whatever is convenient to blame. This program hopping is a symptom of an underlying problem. Most of the 97% have a virus I will as ‘internet ignoramus syndrome’. The hype tells them sign up and retire in 30 days when the reality is they can’t recruit their two, much less sponsor anyone.

Why is it most people advertise hours and days on end and never get an upgrade? Their many parts to the equation, so let’s
look at a few. First, there is a thing called tracking and analyzing your stats. The gurus do this, and a few guru-types
whom I will call Program Owners. Many if not most of these have their own sites and tools and a sizable portion of their income comes from selling information and tools… what they used to call mining equipment to mine the internet’s gold. It helps to own what you need to drive massive amounts of traffic and know where that traffic is coming from. Those who do not do that are doomed to failure, because everything they do is a guess or a crap shoot.

Learning to use a Funded Proposal to market your opportunity guarantees success. Knowing the costs and results (obtained by checking your stats) helps use your budget in such a way that you pay for your advertising. This allows you to increase limits and eventually show a gradual profit.

Following someone else’s blueprint is another avenue to doing things the right way. Instead of making mistakes and repeating them, finding successful people and programs that pay and then doing what they do — while it does not gurantee your results will be the same — at least improves the odds against your falling in the tank. It shows a plan of action instead of just acting on instinct or emotion and gives you an opportunity for success as you learn from them, their mistakes, and what they actually accomplished.

Next, there is always room for learning and improving on what you do. Personal development and training are both important. As you improve yourself you are in a state of self realization, becoming a better you. The respect you command translates into a desire to emulate and be like you and this allows you to duplicate your activities and get more from them. The buzz for this is becoming a Leader. As you build a team around you people are attracted to you and your success. “Success breeds success”. The 97% are content to follow someone else and lack the leadership skills necessary to lead.

Training is also neglected by the 97%. When they do go to training it is often not very technical. In my experience the reason for status quo thinking is lack of focus and time. Techie stuff is left to the techies because learning can require time away from family and leisure activities and working for the man gets more attention as it pays the bills. But the fact is most people rely on affiliate sites and tools for funneling, lead capture, and sales. This failure to brand oneself by owning a domain and the tools to operate it properly is more a matter of convenience and lack of finances to hire someone to build develop it. More technical aspects like graphics production, ftp, script installation, blog maintenance, etc. are just left to someone else to do, all of which spells lack of control over one’s business to one extent or another.

While it is not absolutely, 100% necessary that you know or be able to do all these things, they are crucial aspects of an online business. And if there are legitimate issues such as lack of fund, time constraints, ineptitude, lack of knowledge and experience, trust, etc. it behooves you to align yourself with a group of people that can help you. T.E.A.M. — “Together Everyone Achieves More” — can be the answer, if only you can find such a Team to join. Lucky you… My Residual Team has arrived on the scene. Join us and see how it can change your life.

Written by Mark Moffett - Visit The Rite Biz